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Zara continues to grow on the internet

The policy of enhancing its presence on the internet of Zara, continues its course. The most successful fashion brand in Spain and, why not, the world, continues with its strategy of expanding its presence in networks, not always to the detriment of its activity in...

Goop disembarks in London

The first physical Boutique of the American artist arrives in London. We are not facing any attempt to open the market. It is not a blind stick more than any company that seeks to expand. It is not a lukewarm decision to see what happens. It is, according to the...

Veganism attacks again

A Rombaut chancla in the shape of lettuce is the new claim of veganism. Mats Rombaut is the creator of everything that smells of veganism in the world of fashion; It's not a secret Whenever there is a milestone that touches, even from a distance, the vegetarian theme...

The new logo of Giorgio Armani

Last June we knew the new logo of Giorgio Armani. The men's fashion week in Milan last June left us with more than good taste and quality couture; The presentation of the new logo of the Italian firm par excellence. It seems little, considering that the spring summer...

Inditex open a new flagship in Barcelona

The new flagship of the Inditex group in Barcelona is for Oysho. The firm of the Inditex group specialized in lingerie, Oysho, opened its first flagship in Barcelona last June, nothing more and nothing less than Portal de l'Ángel. In this way, the gingante of fashion...

Victoria Beckham signs Paolo Riva

Upon the arrival of Ralph Toledano as president, he is joined by Paolo Riva as CEO of the company. Despite rumors of economic losses and job cuts in the company, the controversial founder of the namesake brand, has been launched by another major signing. This time it...

Raf Simons takes us back to the punk era

The punk and Raf Simons open the menswear week in Paris. The Belgian designer Raf Simons opened the male fashion week in Paris last June with a parade of the most particular. Nothing more and nothing less than in an abandoned workshop in a well-known suburb of the...

Augmented reality in Zara

Zara uses new technologies, such as augmented reality, to surprise its customers. The last experiments of Zara are giving of what to speak more than ever. The augmented reality and the parcel delivery machines are the company's new bets; and they are being news. It is...

Apodemia seeks to establish itself

Apodemia, the luxury jewelery firm intends to forge in Spain. The new location of Apodemía in Madrid, on Fuencarral Street, aims to be the starting point for a really exciting campaign for the company. Fifty, they say, are the stores that pretend to have opened before...

Stradivarius, with no male line for autumn.

The Spanish firm Stradivarius cancels its male line for next year. According to information from Europa Press, the brand of the Inditex group, Stradivarius, refuses to have a men's collection for next autumn-winter. After a trial period, enough for the Galician...

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